Experience a retail agency with grit.

We are an independently-owned, omni-channel retail services agency based in Minneapolis.

Our mission is to be the most trusted agency for our clients, retailers, and teams.

Channel Partners
How do we do it?
(01)

Sales Leadership

It’s not about simple sell-in, it’s about long-term, profitable, sell through.

(02)

Digital Commerce

The game has changed. You’re either maximizing digital or losing share.

(03)

Content & Creative

If you’re not leveraging talent and AI to develop content, you are already behind. One size does not fit all.

(04)

Account Management

The devil is in the details. Get-in, stay-in, and get-out. Profitability is dependent upon execution. Have you analyzed your lost sales or chargebacks lately?

(05)

Retail Media

Stop throwing away dollars, leverage experts to strategically invest in ad strategies that increase audience, conversion, and revenue.

(06)

Private Label & OEM

Boots on the ground matter. If you’re not leading development workshops, you’re probably at risk.

Team member working at a desk with a yellow and navy blue color gradient overlay.
Why should I care?

We grow with the business.
Not before or after it.

Our high-performing team is perfectly sized and equipped with the right capabilities. Purposefully lean and methodically scaling with a low overhead means we're growing but not starving. With hands-on involvement from our owners and leadership, we offer a level of commitment that's rare in today's landscape. We are passionate about our work and your brand.

We keep our clients happy.

Business that comes from referrals:

83%

Our clients stick around.

Client retention over the last 7 years:

98%

We're growing (thoughtfully).

5-year Compound Annual Growth Rate:

6.9%
What do people say?

Working with PRG...

As a former Target buyer, I've worked with a lot of rep groups. Now the founder of an emerging brand, it was important to me that we got both the time and expertise that only a boutique firm like PRG could offer. We conducted a search and ultimately partnered with PRG because of their deep expertise in Target's systems and processes and their personalized attention to our business.

Rita Katona
Co-Founder,
So Good So You

Working with PRG has been an absolute game-changer for our business. They took the time to thoroughly understand Davion’s product lines as well as our competitive advantages within our industry. Their proactive approach and attention to detail helped Davion launch dozens of products across a multitude of categories. I highly recommend PRG to anyone looking for a dedicated, long-term partner. Their professionalism, industry knowledge, and integrity truly sets them apart.

Jimmy Placa
Owner & President,
Davion Inc.

Parallel Retail Group knows retail. Their guidance has been invaluable in driving long-term success. Retail can be a battle and you need an agency partner with deep context, trusted relationships, and strategic and analytical horsepower to navigate any situation and drive profitable sales. PRG has been that partner for us.

Till Quante
Vice President & Business Unit Head,
Samsonite
A Few of our Brand Partners
Samsonite logoDuke Cannon logoOoni logoJLab logoRiedel logoPolaris logoWoodstream logoSo Good So You logoEscort logoPioneer logo